ZUISEN NO SHIRO Matcha by Marukyu Koyamaen Urasenke Konnichian
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ZUISEN NO SHIRO by Marukyu Koyamaen Matcha
Urasenke Grand Master’s Preferred Matcha
“Zuisen no Shiro” is a premium matcha selected according to the preferences of the Urasenke Grand Master, one of the principal schools of Japanese tea ceremony.
Renowned for its smooth and refined flavor, this matcha offers a deep, elegant umami and a mild, rounded taste that makes it well-suited for both koicha (thick tea) and usucha (thin tea). Its delicate aroma and beautiful, clear green hue make it ideal not only for formal gatherings but also for daily tea practice.
With a perfect balance of grace and depth, this matcha is a cherished choice for practitioners who value both tradition and taste in their tea ceremony experience.
How to Store Matcha for Freshness:
To preserve the delicate flavor of matcha, proper storage is essential.
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Once opened, transfer the tea to an airtight container (such as a ziplock bag) and keep it in the refrigerator.
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If you don’t plan to use it soon, freezing is highly recommended. Matcha does not solidify in the freezer, so there are no problems storing it this way.
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Avoid room temperature storage, as the tea will lose its freshness quickly.
Marukyu Koyamaen matcha typically has a shelf life of 6–7 months, and we ship freshly ground matcha within 2 weeks of production to ensure the best flavor.
About Marukyu Koyamaen: A 350-Year Legacy in Uji, Kyoto:
Founded in the early 18th century, Marukyu Koyamaen has been producing premium Japanese tea for over 350 years in Uji, Kyoto. Best known for its exceptional matcha, Koyamaen is highly respected among tea ceremony practitioners around the world. Its teas not only embody the essence of Japanese tradition but also play an important role in sharing the spirit of the tea ceremony globally.