New Year’s Lucky Tea (Obukucha)

Welcome to our New Year’s Lucky Tea (Obukucha) collection — a special seasonal series inspired by a cherished Japanese tradition. In Japan, people enjoy meaningful rituals to mark the changing seasons, and on New Year’s Day, many families begin the year with a cup of Obukucha to celebrate fresh beginnings and wish for health, happiness, and good fortune.

Here you’ll find ceremonial grade matcha, sencha, and hojicha selected for this moment of renewal. Each tea carries a unique flavor profile — from refined and smooth to warm and toasty — perfect for welcoming the year with intention.

🍵 Discover more about the meaning and tradition behind Obukucha Blog